When it comes to selling a home, one of the most common questions I hear is: “Where do my commission dollars actually go?” It’s an important question — and one that deserves a clear, transparent answer.

Real estate commissions aren’t just a fee; they represent the investment made in marketing, negotiating, and successfully selling your property. As your advisor, my goal is to maximize your return and make the process seamless. Here’s a breakdown of how commission dollars work — and the value they bring to your sale.

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Marketing & Exposure

A significant portion of commission goes directly toward marketing your property to the widest audience possible. This includes:

• Professional staging & photography to highlight your home’s best features
  
• Cinematic video tours & 3D virtual walkthroughs to attract digital buyers
  
• Custom print and digital campaigns targeted to high-intent audiences
  
• International marketing reach through Compass and global networks
  

In Tribeca’s competitive luxury market, for example,  presentation is everything. Exceptional marketing ensures your property doesn’t just sell — it sells for the right price.

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Buyer Representation & Cooperation

Commissions also help cover the cost of co-brokering with buyers’ agents. By incentivizing cooperation across the brokerage community, your listing gains access to qualified buyers who may not have otherwise considered your home.

This collaborative model ensures your property is exposed to the broadest pool of buyers, ultimately driving stronger offers.

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Negotiation & Transaction Management

Selling a luxury home involves more than just finding a buyer. It’s about navigating offers, negotiating terms, and managing every detail through closing. Commission supports:

• Expert negotiations to secure the highest possible value
  
• Market analysis to position your property competitively
  
• Transaction oversight, from inspections to contracts, ensuring a smooth process
  

The goal: protecting your interests while making the experience as stress-free as possible.

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The Value of Expertise

Beyond marketing and logistics, commission dollars reflect the experience, network, and strategy I bring to each transaction. In a market like Tribeca, for example, where no two lofts are quite alike, this expertise can mean the difference between an average sale and an exceptional one.

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Thinking About Selling Your Home?

If you’re considering listing your property, understanding where your commission dollars go is the first step toward making an informed decision. I’m committed to transparency, strategy, and results — so you can move forward with confidence.

Let’s discuss how I can maximize your home’s value while providing the expertise and service you deserve. Book a call now!